There is no doubt that the world of online marketing has advanced in leaps and bounds during recent times. This is especially important in a city such as London which is certainly one of the most competitive in the world. Finding the best third-party marketing firm is therefore critical for one’s continued success. What are some of the primary metrics which help to bolster the reputation of such a company?
The Social Media Edge
An astounding 78 per cent of companies surveyed stated that they now have a dedicated team for social media advertising alone (1). However, smaller businesses may not be able to spare the time or the workforce. Any respectable online marketing firm should be able to address this need at a reasonable price.
Having a Plan
Many are surprised to learn that while nearly every company is aware of the importance of online marketing, less than half have a viable plan (2). This is another variable that trustworthy digital marketing firms will espouse. Still, it is wise to ask a good deal of questions up front to determine how much of a “hands-on” approach they intend to take. Generic frameworks serve little purpose. Instead, any firm needs to appreciate the discrete needs of the client in question.
It does not necessarily have to be difficult to uncover a quality online marketing company in London. Still, these are all important areas to address well in advance of making any type of commitment.
Alcyon WebBuild 